Area Sales Manager

Area Sales Manager, DACH - Technical B2B Sales Would you like to strengthen FJ Industries’ position in the DACH region and drive growth for an international manufacturing company? At FJ Industries, you will take ownership of the commercial development of the DACH region, with considerable freedom to grow the business, strong technical expertise to support you, and the opportunity to make a tangible impact on the company’s future success. We are looking for a commercially driven Area Sales Manager with experience in technical B2B sales to industrial customers and a passion for developing business through both new and existing customer relationships. You bring the commercial acumen, initiative and persistence needed to succeed in complex sales processes, where technical understanding and long-term partnerships are essential. An international company with strong capabilities and ambitious plans FJ Industries specialises in the manufacture of powder metallurgy components and customised solutions for some of the world’s leading industrial companies. With production facilities in Denmark, Sweden and China, the company supplies solutions to industries including pumps, automotive, defence and industrial processing. FJ Industries employs approximately 180 people and generates annual revenue of around DKK 200 million. Over recent years, the company has undergone a significant transformation, strengthening its commercial organisation and professionalising its sales processes. With a solid foundation now in place, the focus is on capturing growth opportunities in several strategic markets – particularly the DACH region. Take ownership of a market with significant growth potential As Area Sales Manager, you will have commercial responsibility for Germany, Austria and Switzerland and become an important part of FJ Industries’ international sales organisation. Germany, in particular, is a strategic priority, with clear ambitions to strengthen the company’s market position and accelerate growth. The role combines developing existing customer relationships with New Business Development. You will build on established partnerships while identifying and securing new business opportunities in a market with significant potential. Rather than stepping into a fully developed sales structure, you will have considerable influence over how the market is approached and developed. The sales process is technical and project-driven, often involving extended decision-making cycles and multiple stakeholders. Success requires the ability to understand customers’ businesses, build relationships with both technical and commercial decision-makers, and maintain momentum throughout complex sales cycles. You will manage the entire sales process, from identifying opportunities and initiating customer dialogue to understanding requirements, preparing proposals, negotiating and closing agreements. Throughout the process, you will work closely with FJ Industries’ technical specialists, who provide the necessary product and application expertise. You will independently plan and execute customer activities, taking responsibility for your sales pipeline, forecasting and follow-up in Microsoft Dynamics CRM. You will also be expected to contribute market insights, identify new opportunities and actively support the development of FJ Industries’ commercial position across the region. You understand industrial markets - and enjoy developing business We expect you to have solid experience in technical B2B sales to industrial customers, with a proven track record in both account development and New Business Development. You are familiar with project-based and solution-oriented sales, where products and solutions are tailored to individual customer requirements, and you understand the technical and commercial factors involved in creating successful business partnerships. You have experience managing longer, more complex sales cycles involving multiple stakeholders and are comfortable building relationships with decision-makers across product development, sourcing, procurement and production. Experience with powder metallurgy or related technologies would be a significant advantage, but it is not a requirement. What matters most is your technical understanding, your curiosity about customers’ businesses and your ability to turn their requirements into commercial opportunities. You have a strong commercial drive and enjoy identifying opportunities, establishing new contacts and developing long-term customer relationships. You work in a structured and persistent manner, taking ownership of your market and ensuring progress towards your goals. As a person, you are self-motivated, proactive and results-oriented. You thrive in a role with a high degree of autonomy and have both the ambition and discipline to build business, even when results require a long-term approach. At the same time, you are trustworthy, down-to-earth and collaborative. You feel at home in an international organisation where integrity, professional expertise and open, straightforward communication are valued. You are fluent in German, both written and spoken, and have strong professional English communication skills, enabling you to build trusted relationships with customers throughout the DACH region and collaborate effectively with colleagues across FJ Industries’ international organisation. Freedom, international collaboration and the opportunity to make an impact At FJ Industries, you will take on significant commercial responsibility in an international company with strong technical capabilities, short decision-making processes and clear ambitions for continued growth. You will have the freedom to plan and prioritise your own sales activities and the opportunity to shape how FJ Industries develops its position in the DACH region. With direct access to management, you will be part of an organisation where ideas can quickly turn into action. You will join at a time when the company is investing in strengthening its international sales organisation. This is an opportunity to become a key contributor to the development of a strategically important market and deliver results that make a genuine difference. You are based in central Germany, preferably in the Frankfurt or Stuttgart area, and will work from your home office. You will manage your own schedule, with regular customer visits throughout the DACH region, while maintaining close collaboration with colleagues and technical specialists across FJ Industries’ international organisation. Ready for your next challenge? You may already be in a similar role and be looking for greater freedom and the opportunity to shape the development of your market. Or perhaps you have built solid experience in technical sales to industrial customers and are ready to take on broader, independent commercial responsibility. If you are motivated by creating new business opportunities, developing long-term customer relationships and having a real influence on growth in a strategic market, FJ Industries could be your next career move. We look forward to hearing from you. The recruitment process is managed by Hammer Andersen Recruitment, based in Denmark. If you have any questions about the position, please feel free to contact Rikke Nilsson, Engagement Manager, on +45 22 11 76 09.