Aaron Wallis Sales Recruitment
Regional Sales Manager
Ireland · Full Time · Senior · Posted
About the role
Regional Sales Manager – Foodservice
€60,000 Basic | €75,000+ OTE | Company Car | Field Based
Covering IRELAND: Republic of Ireland & Northern Ireland
Are you an experienced foodservice sales professional who enjoys building relationships, developing customers and growing a territory? We’re recruiting for a fast-growing specialist supplier to the Ireland foodservice sector, supplying a high-quality portfolio of frozen and ambient food products through foodservice wholesalers, distributors, restaurant groups, QSR operators and franchise businesses. This is a highly autonomous field sales role where you’ll own an established geographical territory, developing existing relationships while identifying and converting new opportunities.
Importantly, you won’t be doing it alone.
You’ll be supported by an internal sales team who proactively identify opportunities and book customer and prospect meetings for you, allowing you to spend more of your time where you add the most value – out in the market, meeting customers, developing relationships and growing sales.
The Role
You’ll manage and develop customers across foodservice, wholesale, distribution and multi-site operator channels, taking responsibility for the overall commercial development of your region.
A large part of the role is about understanding your customers: how their businesses operate, where opportunities exist and how you can increase product penetration and build stronger, longer-term commercial relationships.
Alongside developing existing accounts, you’ll also identify new opportunities across your territory. With support from the internal sales team generating leads and arranging meetings, you’ll be able to focus on face-to-face customer engagement, presentations, product trials, negotiations and converting opportunities.
Your responsibilities will include:
Managing and developing relationships with existing customers
Increasing product penetration, distribution and customer spend
Meeting wholesalers, distributors, restaurant groups and foodservice operators
Developing relationships with buyers, procurement teams, owners and senior commercial contacts
Following up qualified opportunities and meetings generated by the internal sales team
Identifying and developing additional opportunities across your territory
Presenting products, arranging samples and trials and negotiating commercial agreements
Building strong, long-term customer partnerships
Managing your territory, pipeline and sales forecasts
Providing valuable market insight on competitors, pricing, customer requirements and food trends
About You
Relevant food industry experience is essential. We’re particularly interested in candidates with experience in foodservice, food wholesale, restaurant groups, QSR/fast food, food distribution or hospitality supply.
You’ll need a successful background in B2B field sales and be comfortable managing a geographical territory and building relationships with senior commercial decision-makers.
You’re likely to be someone who is:
An excellent relationship builder
Commercially astute and able to spot opportunities within accounts
Confident presenting and negotiating with customers
Comfortable developing both existing and new business
Highly organised and capable of managing a sizeable territory
Self-motivated without needing constant management
Happy spending the majority of your working week meeting customers face-to-face
Why Join?
This is an opportunity to join an ambitious, growing business where you'll have genuine ownership of your territory without being left to generate every opportunity yourself.
You'll have the support of an internal sales team helping to fill your diary, a strong and expanding product portfolio and the freedom to build meaningful relationships across your region.
The business offers significant autonomy, performance-related earning potential and genuine career progression as the commercial team continues to expand.